Council bosses are looking for Matlock businesses to give their backing to an annual litter pick.
Working in partnership with the Highways Agency, Amber Valley Borough Council bagged nearly 5.700 kg of litter from the side of the A38 between Kilburn and Alfreton as part of a six night operation.
MacDonald’s Restaurant in Somercotes also contributed £400 towards the litter pick.
Assistant director for Landscape Services, Simon Gladwin, said: “This was no easy task.
“We can’t just turn up with litter pickers and bags on a dual carriageway.
“It requires expensive lane closures, specialist training and invariably has to be done at night to minimise disruption to motorists.
“It remains a continuing challenge each year, but our job would be made easier if all lorry drivers would ensure their loads are fully secure and if the minority of irresponsible motorists kept litter in their cars instead of dropping it out of the window.
“We would also urge fellow motorists and passengers to report people they see fly tipping and dropping litter by safely reporting incidents on 01773 841335 or e-mail email@example.com”
The authority is now seeking sponsorship from other businesses who wish to join in the annual litter clearance project in the future, which has so far seen around 11 tonnes of waste cleared from the dual carriageway between Coxbench and Alfreton within the last 12 months.
In return, businesses can be mentioned in any publicity associated with the clear up.
Interested businesses should contact Simon Gladwin on 01773 841415