Shoppers aid food poverty

Helping Hand: Sainsbury's staff Rachel McKeown and Sharon Bacon look on as customer Jenny Waterall of Bonsall donates two tins of all day breakfast for the Fareshare Day appeal.
Helping Hand: Sainsbury's staff Rachel McKeown and Sharon Bacon look on as customer Jenny Waterall of Bonsall donates two tins of all day breakfast for the Fareshare Day appeal.

Kind-hearted shoppers left their food behind at a Matlock supermarket.

Sainsbury’s store in Cawdor Way took part in a unique one day food collection where customers will be asked to buy an extra item, which will then be delivered to local charities and community projects by the charity FareShare this Christmas.

Customers choose from a variety of long-life items including tins, dried pasta, rice, tea and instant coffee. The items were purchased as normal at the checkout and then left in the food collection point.

Deputy manager Mike Clay said: “People were very generous and we managed to fill one of the large wooden palettes with products.

“From speaking to customers myself the feedback was very positive.”

The one day food drive is run in partnership with the the national food charity that addresses hunger in the UK by redistributing quality surplus food.

Lindsay Boswell, FareShare Chief Executive, said: “Sainsbury’s has been involved with FareShare since the beginning, working with us to ensure that good food isn’t wasted. If food cannot be sold, but can be eaten, it should always go to people first.”